Real Estate by Foundry

AEO doesn't work without a solid SEO foundation. We build both.

Traditional SEO and local SEO are the bedrock. Without them, your AI visibility work has nothing to stand on. We handle both — so you don't have to choose between them.

Growth Visibility Enhanced content Follow-up Automation
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Free audit

Find out where growth is leaking.

We check search, AI visibility, listings, local content, follow-up and conversion gaps, then show you what to fix first.

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What we cover

Google Business Profile management Your GBP is your most important local SEO asset. We manage it actively: regular posts, photo updates, Q&A management, review responses, service area maintenance, and category optimisation. Most agents set it up once and leave it. We treat it as a live channel.

On-page local SEO Location pages, area-targeting, structured data, internal linking between your neighbourhood guides and your service pages. Every page your prospects land on is optimised for both organic search and AI citation.

Technical SEO Site speed, mobile performance, indexation health, schema markup, canonical structure. The technical foundations that make everything else work. We audit and fix on onboarding, then monitor monthly.

Directory and citation management Consistent NAP (name, address, phone) data across all major directories: Google, Bing, Apple Maps, Yell, Checkatrade, Trustpilot, Rightmove agent profile. Inconsistent directory data confuses both Google and AI. We standardise it.

Local link building Earned mentions from local press, business directories, area guides, and community sites. These are exactly the signals AI systems use to assess local authority.

The relationship between SEO and AEO

Think of SEO as building your house. AEO is fitting the windows and doors so AI can see inside.

You need both. The good news is that most of the underlying work overlaps. Content that ranks well tends to get cited. A strong GBP feeds both Google Maps and AI local answers. Well-structured schema helps Google index your site and helps AI understand your entity.

We don't make you choose. Every tier includes both.

Tier availability

Local SEO and GBP management are included in every tier. The depth increases as you move up:

  • Starter: GBP management, basic on-page SEO, directory consistency
  • Core: Full technical SEO, on-page optimisation, citation reporting
  • Grow and Pro: Full local SEO programme including link building, schema management, and monthly SEO performance reports

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